Russ Nelson

• Led customer discovery for Linqmap, which became the navigation app Waze (acquired by Google in 2013).

• Ran early-stage product and research projects for startups and products that got big:

  • ApplePay
  • Hulu
  • Tumblr
  • Intuit
  • BlackBerry Messenger
  • Sealed
  • Wealthfront
  • Strava
  • VSCO
  • ByteDance

  • Now building digital twins at Darlings.

  • Previously, I was a Professor at Northwestern and ran its San Francisco campus.

  • I also co-founded The Lab, a Northwestern startup accelerator.

  • r@russnelson.tk